Hey Rudy, watch this guy turn Happy Meals into gourmet treats

See him cook a whole meal using only McDonald's ingredients

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Here's what everyone's watching on YouTube this week.   Colin Kaepernick isn't the only one in Nike's new viral ad—see the others who dared to "dream crazy" 24,087,878 views Should Serena Williams have been penalized for her outburst during the U.S. Open final? Watch her reaction and decide for yourself 6,137,117 views   Can The Try Guys turn a McDonald's Happy Meal into a gourmet dining experience? 3,229,293 views As Casey Neistat prepares for a big life change, he tells fans not to be scared of doing something new 1,863,070 views   Katzun just opened up to nearly 650,000 subscribers about what it was like to be a gay teen in the closet 1,005,313 views YouTube Ads Leaderboard: The Best of August August's Ads Leaderboard features a trip back in time, a couple of not-so-subtle digs at the competition, and even some LEGOs. After four years, Turkish Airlines returned to the list (and landed the top spot!) thanks to a one-of-a-kind safety video featuring the stars from The LEGO Movie. Serena Williams stars in a Nike ad that flashes back to her childhood with her dad's voice in the background. And Samsung continues to be a force on the Ads Leaderboard by snagging three spots with the Galaxy Note9 launch video, as well as the Notch and Fast Charger ads that poke fun at the iPhone X. WATCH AUGUST'S TOP ADS One last thing: Virtual Study Buddies Back to school season can conjure up memories of lonely all-nighters, but luckily, they're a thing of the past. "Study with me" videos invite viewers to watch and join people who filmed themselves studying. For example, TheStrive Studies channel encourages viewers to crack open the books and follow along with a diligent medical student doing homework with relaxing music in the background. One person commented, "I've used this four or five times already in the past two weeks. Didn't think these types of videos would actually work for me, but it's helping me stay incredibly focused." Some of the most popular videos also share motivational tips to help students be as productive as possible. What does this mean for marketers? Education is a huge vertical on YouTube, with more than one billion views of learning-related videos every single day. Is there something your brand can teach viewers? For example, Apple created an entire series that shows people how to use the iPhone X like a pro. This trend is proof that in a world full of distractions, your ad doesn't have to be one of them. READ MORE ABOUT THIS TREND Did someone forward this newsletter to you? Want to see it again next week? Subscribe to Re:View Let's keep things social.   © 2018 YouTube LLC 901 Cherry Ave, San Bruno, CA 94066   This email was sent to rkremer111.djfunky1@blogger.com because you indicated that you are willing to receive occasional YouTube product-related emails. If you do not wish to receive such emails in the future, you may unsubscribe or manage your preferences.