Wednesday, July 25, 2018

Hey Rudy, eat this tomorrow morning

 

Here's what everyone's watching on YouTube this week.

 
A knight in shining armor defends "basic" favorites–like Pumpkin Spice Lattes, vanilla-scented candles and fairy light decorations

863,982 views

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YouTube Picks with David Rodnitzky 
CEO, 3Q Digital

YouTube Picks with David Rodnitzky  CEO, 3Q Digital
YouTube Picks with David Rodnitzky  CEO, 3Q Digital

YouTube is a time machine. Whether it's a moment in modern history, an important speech, a memorable concert, or a long-lost TV show, the odds are good that I'll be able to find it on YouTube. And it turns out that I'm not alone in appreciating these throwback videos! In fact, 75% of Gen Xers watch nostalgic videos on YouTube.

I chose to highlight this classic clip from Sesame Street not only because it's seriously funny, but also because it showcases the amazing ability of Jim Henson to create content that's simultaneously entertaining and educational. Check it out!

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View in 2: Failure as Victory on YouTube

View in 2: Failure as Victory on YouTube

Today's younger generation gets it—we all experience failure. In fact, Gen Z tends to view failure as a badge of honor because it's part of the journey towards greatness. Gen Z loves YouTube creators who speak openly about their missteps and share advice on moving forward after failure because they come across as "regular people." In this episode of View in 2, we discuss how highlighting stories of failure can be a winning formula.

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Watch This Show: The School of Life

Watch This Show: The School of Life

We're always on the lookout for shows you'll enjoy binge-watching. In this installment of Watch This Show, we're introducing you to The School of Life.

The people behind The School of Life apply psychology, philosophy and culture to everyday life—both on YouTube and in real-world classes. The result? The School of Life has 3.7 million YouTube subscribers and fans around the world. The School of Life brings up tough subjects that you normally don't talk about in a classroom, like creating a successful relationship, defining "meaningful" work and even the pros and cons of capitalism.

Because so many viewers turn to YouTube to learn something new, we recently announced YouTube Learning, an initiative that provides grants and promotion to creators and organizations that produce educational videos. You can read more about YouTube Learning here, and we'll have have more to share in the fall.

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