How long have you spent crafting your logo? Weeks? Months? Jon Hollamby thinks you wasted your time because, he argues, your logo isn't your brand, the experience customers have of your company is. Prioritizing experience over visual design, finding your purpose, and decentralizing your brand is all covered.
BuzzFeed is better known for stories about celebrity fashion and lightweight listicles, than serious journalism. But this week, it launched BuzzFeed News, an attempt to break into the mainstream press. Accompanying the new approach, is a beautifully crafted brand that manages to be both modern, and classic.
Did you try to register @jack as your Twitter handle only to discover someone had already registered it? Well, Handlescout is for you, simply enter your desired Twitter handle, and the service will check periodically to see if it's become available, emailing you when it is. @jack probably won't be free anytime soon though.
Fresh new sites are unleashed on the web all the time. Our roundup of the best sites launched over the last four weeks includes original approaches to ecommerce, some radical agency sites, a resurgence of compass navigation, the never-ending popularity of parallax scrolling, and sites featuring amazing art direction.
Design thinking was supposed to transform the world, and in some ways it has. But we've built some lies around UX design to comfort ourselves. A good experience isn't enough, and a satisfied customer isn't the whole story. Erika Hall brilliantly challenges our ideas of design success in this week's must-read article.
Slack automatically sets your status to "away" after 30 minutes of inactivity, so even if you're working at your desk with Slack minified, you'll appear unavailable to others. Presence Scheduler keeps you logged in, setting your presence to "active" so you'll appear to be online, whether you're at your desk, or at the beach!
MySpace shut down almost a decade ago, a lifetime in internet terms. But it left behind an unexpected legacy: Cutting your coding teeth in order to customize your page lead a whole generation to learn HTML and CSS. Alexus Strong takes an affectionate look back at MySpace's lasting impact on the modern web.
Variable fonts have shaken the foundations of the typography world, offering the ability to design multiple styles within a single font file. But variable fonts can do so much more. Chris Coyier gives us an overview of some of the weirder things designers are doing with variable fonts, from changing serifs, to animation.
Don Norman helped define the design principles that have come to be known as human-centered design. In this essential article he explores why those same principles have to be taught and defended again and again, and asks whether technology serves humankind, or whether humankind is serving technology.
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