Everthing you need to know about Ads.txt tool

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View our web version if this email isn't displaying well. Stay connected with the latest news on how Google is helping publishers innovate and succeed. Received this email from a friend? Subscribe now. Google fully supports ads.txt Ads.txt helps eliminate the black market for digital advertising inventory. This new tool from the IAB Technology Lab prevents the sale of counterfeit and unauthorized impressions in programmatic transactions. Learn how programmatic buyers can use ads.txt files to screen for fake or misrepresented inventory. Learn more › How to create an ads.txt file Protect your brand and revenue with ads.txt. With an ads.txt file, you can ensure you're getting the true value for your brand from advertisers who aren't wasting budgets on counterfeit or mislabelled inventory. Create an ads.txt file now › Programmatic native ads on DoubleClick available to all Programmatic native ads are now available to all DoubleClick for Publishers (DFP) partners. Grow your business with beautiful native ads that match the look, feel and function of the surrounding content — delivered programmatically to users across all screens. Learn more › On August 21, millions of people across the United States watched the 2017 solar eclipse. Check out this Google Trend to see how searches for solar eclipse and lunar eclipse have changed over the past 5 years. Until next time, Your friends at Google Received this email from a friend? Subscribe now. © 2017 Google Inc. 1600 Amphitheatre Parkway, Mountain View, CA 94043 This email was sent to rkremer111.djfunky1@blogger.com because you have indicated that you are willing to receive occasional communications or newsletters from Google Publisher Connection. If you do not wish to receive such emails in the future, unsubscribe or update your preferences.