Friday, February 9, 2018

What motivates people to watch YouTube

What motivates people to watch YouTube
Given the number of videos uploaded to YouTube every second, you could spend every waking moment trying (and failing!) to keep up with the latest videos. But it's important for marketers to know what people are watching and why popular videos resonate. We reached out to a few leaders in the advertising industry to gain a better understanding of why they watch what they watch.
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