| | | How eharmony created the perfect audience-messaging match | | | |  f you're like most companies, you're already testing various messages to see how they resonate with different audiences. You've also probably already set up audience targeting. But for many marketers, one big question keeps cropping up: How can we raise the bar and deliver more laser-focused messages that grab consumer attention and drive results? Grant Langston, CEO of eharmony, shares how it achieved success. | | | | | | | |
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