For effective video ads, look beyond demographics to behavior and context

The days of "spray and pray" marketing—where brands would blast their ads at as many people as possible and hope the right audience noticed—are long gone. Today's marketers understand the importance of data-driven, highly targeted campaigns.

You can also view this email as a webpage. For effective video ads, look beyond demographics to behavior and context The days of "spray and pray" marketing—where brands would blast their ads at as many people as possible and hope the right audience noticed—are long gone. Today's marketers understand the importance of data-driven, highly targeted campaigns. Learn More Follow Think with Google Join the conversation about insights from Think with Google. Received this e-mail from a friend? Subscribe here How are we doing? Give feedback This email was sent to rkremer111.djfunky1@blogger.com because you signed up for Advertising content alerts, brought to you by Think with Google. If you don't want to receive an email for Advertising content in the future, you may update your subscription preferences or unsubscribe from all content alerts. © 2017 Google Inc. All Rights Reserved. Google and the Google logo are trademarks of Google Inc. www.google.com 1600 Amphitheatre Parkway, Mountain View, CA 94043. - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -